Valuing the Customer Experience

Customer relationships are the foundation of your business. Those that endure contribute to your sustainability while revealing insights about trends, changing market needs, feedback on strategy, and innovation opportunities – all valuable inputs for decision-making and value creation. But customer relationships are also fragile, and heavily dependent on the service experience that your business delivers, particularly when things don’t go as planned. Your customer-service personnel are your front-line relationship reps, the face of your business. …

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What Do You See?

What do you see? Is seeing believing? While we see with our eyes, it’s actually our brains that interpret what we see. And, more than one part of the brain is involved. For example, we ‘see’ shapes before we ‘see’ colors, and then ‘see’ context. These first stages of visual processing occur unconsciously, so we actually have no idea what information our brain is initially gathering from our visual images. Scientists have confirmed that existing …

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Assessing Candidate Attitude

Our search for predictability is ever challenged by the incessant disruption of change. When trying to attract and hire talented people, this is a critical consideration. Job postings cite requirements and experience levels, but most often, the actual performance differentiator for new hires is not what they do, but rather how they do it – their attitude, and how well aligned it is with the culture of your business. This is not news; those who …

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Sustaining Competitive Advantage

What’s your competitive advantage in the market? How do you preserve it? Sustaining a competitive advantage over time is always a challenge, but doing so in an increasingly dynamic market is very demanding. Time spent protecting an advantage against competitors can turn out to be wasted time. Growth is more likely to be the result of pursuing new opportunities that leverage your advantage to create strategic value for your customer. And on your actions that validate this culture …

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That Moment of Truth

Every valued customer relationship eventually faces a moment of truth – that moment when something goes wrong. It’s in that moment, when your promise has been broken, that your customer experiences the real culture of your business. What your company truly values is exposed. When a business is young, every customer relationship is precious. Promises made to customers reflect a personal commitment and depth of caring that adds value to your offering and cultivates a …

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Pursuing Progress vs. Change

Leaders deal with change almost every day.  And rarely is it easy to implement – resistance to change is a normal and expected reaction, because few want to depart a known, comfortable state to move towards a different, unknown one. This sense of uncertainty is amplified when the change initiative lacks a coherent direction that specifies progress from where you are now to where you want to be, towards something better that achieves your goals …

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Dialogue Shapes Team Accountability

The prime directive of leadership is to improve outcomes – by challenging the status quo, by refining strategy and inspiring its successful execution, by developing talent and culture, by strengthening the sustainability of the business – all to achieve goals that enable the business to progress. The leaders’ challenge is to cultivate the ownership and accountability for these initiatives with those they lead, which requires a devoted engagement with their team, and the nurturing of dialogue among its members. Dialogue facilitates positive momentum towards team commitment …

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Effective Team Characteristics

Leaders may not always get the opportunity to choose their team members, but they can set the expectations for those they lead. Once those expectations are understood, leaders can shape their teams to develop the shared commitment and appreciation for each other that maximizes their effectiveness and is grounded in these three characteristics: How might clarity about your expectations, and these characteristics, strengthen your team?

Resetting Your Foundation

It won’t be long before busy schedules, endless meetings, and heavy workloads again become the norm. Before that happens, and if you haven’t already done so, recognize that this time presents a unique opportunity to assess your business’ progress from “what is” to “what can be.” Your company’s achievements and aspirations rely heavily on your culture as the foundation upon which your business is built. Those responsible for implementing and adapting strategies to achieve your goals behave in accordance …

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Where The Real Power Resides

When it comes to strategy, those with authority and power are often different people. Leaders may develop and authorize strategy, but the real power to execute it resides with those they lead. The real power is usually foundational, grounded in the company’s culture. Strategy is change; change is risky and the outcome is uncertain. Those charged with implementing strategy, and adapting it in reaction to circumstances, need to understand why the change is necessary, as …

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