Better Discovery Boosts Business
When a customer encounters a problem, they tend to tightly control the information shared with external suppliers in their quotation requests. There is urgency to resolve the problem, so these If your solution is more complex, offering to produce more benefits for the customer with a related higher purchase investment, then responding as the customer expects, with simplicity, speed, and minimal dialogue, reduces your chance to earn their business. Proposing your solution, without first discovering why resolving their …