sales growth

What’s Your Return on Customer Service?

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Bob Schultek Author of The Gauntlet Increasing activity with current customers is still the most productive, profitable means of boosting sales revenue. And the service level experienced by the customer is a core driver of this increased activity. In today’s market, access to information is so effortless that many products are seen as commodities and the life cycle of a technical competitive advantage is a long weekend. Providing exceptional service, that saves your customer time and money, …

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3 Benefits of Customer Lifecycle Management (CLM)

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Customer Lifecycle Management (CLM) is the measurement of multiple customer related metrics (like Customer Lifetime Value) to help you create, cultivate and continuously improve your customer relationships. It enables the synchronizing of all business functions to focus on producing strategic value for customers, creating enduring relationships that increase sales and profitability. Pursuing CLM offers 3 key benefits. The overall scope of a CLM program encompasses all functions or departments of an organization, driving the coordination of …

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Who Is Minding Your Future?

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Make Time To Pursue Growth During the past couple of years, it’s been tough to find time to consider the future of your business. Instead, the focus has been on surviving. But now, the need to improve performance is driving a renewed attention to achieving sustainable growth. As a key leader, perhaps the primary leader, for your business, focusing on the future is your responsibility.  If you don’t carve out some time to consider it, who …

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