“Measure Twice…Cut Once”
These words were the first I heard when I began to help my dad with projects around our home. Every time I begin a new initiative, they come back to me. When an organization is transforming their selling strategy to one focused on customer-partnering, the implementation is more successful if the new process is “piloted” prior to full scale launch. Successful sales people will resist a change away from a selling process that has worked …
