Why Should Customers Trust You?
Some companies profess allegiance to their core values while behaving in utter disregard of them. Customers observing this disingenuous behavior doubt the sincerity of that organization’s commitment. Why should customers trust you? Our daily existence in this world depends on our ability to interpret the signals delivered to our brains by our senses. We receive all of our information in this way. These signals are received as sensations, feelings. “We are feeling beings that think …
