Bob Schultek Author of The Gauntlet You may be trying to start a relationship, or a debate. It’s important that your message be received. To succeed, a connection must first be created, and that involves much more than your spoken words. Just 7% of what is stated is heard and believed; how your message is communicated, and what others see while you’re delivering it, conveys over 90% of your message, 38% and 55% respectively. Consider this the …
Prospects have stated and unstated needs. Discovering the unstated ones results in getting the order. Intimacy is the key that unlocks these hidden unstated needs and begins to build the emotional connection with a prospect that leads to an order. What is the best way to foster intimacy with new prospects? Your first three minutes with a new prospect is your chance to put the person at ease and gain insights into his or her …
Establishing new relationships requires authenticity and urgency to create an emotional link with a new contact. This bond is most productive when we connect with one another face-to-face, accelerating the development of trust. Email or social media can’t forge this link. An associate was musing how challenging it is for some sales people to establish new relationships. How can you succeed in a sales role when reaching out to new prospects is so challenging? Some …
