Cultural Capital – the New Frontier of Competitive Advantage
We’ve begun returning to the office, emerging from months of virtual-only connectivity. Many leaders are discovering that the lack of in-person interaction has caused their company’s culture to fray. Businesses are living entities, communities with cultures built and nurtured by all those whose energy and commitment have produced the company’s progress. Their culture binds them to one another, enabling the execution of strategy and achievement of goals, creating value for customers, the business and each other. Culture is how things get done. Leaders have increasingly …