Compelling First Impressions – 3 Steps in 3 Minutes

Never underestimate the power of first impressions. Your first three minutes with a new prospect is your opportunity to put your prospect at ease and gain insights into his or her thinking. The approach you use can begin building trust or destroy the new opportunity. The opening of your first visit with a new prospect is about establishing rapport as a foundation for building trust and confidence. Connect with the person before talking about business. …

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Speed Is No Excuse

Responding to inquiries with urgency is a productive principle, but don’t let your speedy reply cost you. Recently, my friend Susan provided a prompt, comprehensive quotation in response to a request from a prospect she has been pursuing for months. She was complimented by her contact for her sense of urgency, her thoroughness in addressing stated needs and her competitive price and delivery. Susan lost the order. Susan’s quotation was specific and complete. Hers was …

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Why Do You Want To Grow?

Growth is good. Failing to pursue it leads to stagnation and often demise. But what defines growth for your company? Is it revenue growth? Profit growth? Growth in headcount? The choice comes down to understanding what ultimate result you want from your growth. Why do you want to grow? Companies measure growth in numerous ways. In addition to the metrics mentioned above, there is growth in products or services, market share growth, growth in number …

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The Best Formula For Expressing Appreciation To Employees

Thanksgiving is my favorite holiday! Family, food and football is a compelling combination, but what makes this holiday my favorite is the simplicity of its message. We dedicate this day to celebrating our blessings and thanking God, family and friends for making our lives exceptional and worthwhile. Inherent in the Thanksgiving Day message is a reminder to celebrate and express appreciation as often as possible. It’s a reminder that busy leaders often need. Appreciation is …

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What Matters Most

For the past 5 years, The DiJulius Group has hosted a remarkable customer service conference called “The Secret Service Summit.” Each year attendance has grown exponentially and this year 500 folks participated in the inspiring two day event. The DiJulius credo is: “Change the world by creating a customer service revolution.” One of the presentations this year was titled: “Be The Best At What Matters Most.” Joe Calloway’s  interactive presentation mirrored the concepts described in …

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The Problem Isn’t What You Think

Often, the problem that leaders think they have is not the real problem. If they understood their real problem, then they would fix it. The fact that the problem still exists is a likely indicator that the real issue remains unresolved. The symptoms of their problem are more visible so that becomes the focus of their work. Are you working on your symptoms, unaware of the real issue? It’s that time when the past year’s …

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Does Your Business Build Loyalty Or Earn It?

Seth Godin describes two types of customer loyalty in a recent blog. The first kind is “loyalty of convenience” which is based on the fear switching. For these folks, switching suppliers is risky and time-consuming, plus it may be a mistake. The other kind of loyalty is based on supplier commitment that drives genuine customer satisfaction. Seth confirms that “You earn this sort of loyalty, you don’t architect it.” What’s the most proven way to …

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Is Fear Inhibiting Your Growth?

As businesses grow, their organizations become more complex. Responsibilities are divided to drive productivity and goal achievement. Department leaders become endowed with control, which they then strive to protect. The fear of losing control often causes these leaders to erect barriers. Barriers promote bureaucracy, inefficiency, low morale and failure by shifting the focus away from the organization’s goals to a concentration on departmental needs. Full engagement with customers is hampered by competing priorities within the …

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Two Vital Leadership Tools You Need

Business leaders have never experienced a more fast-paced and complex leadership environment. Many are struggling to adapt quickly enough and are frustrated by their constraints. Focusing on sales, profit and strategy is not enough. How you lead your business in overcoming today’s challenges is vital. Relying on your experience and intellect alone will not produce the results you seek. To grow, your company is relying on your leadership. Cultivating high-value innovation, building trust relationships with …

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The Biggest Myth About Social Media

Marketing folks are fascinated by social media, but does investing heavily in social media really work? Does it help companies keep customers and find new ones? According to a Gallup research study of more than 17,000 social media users discovered: “Social media initiatives drive customer loyalty and acquisition.” This is the biggest myth about social media. The Gallup study indicates that “brand-sponsored social media initiatives have very little impact on customer decision making. Nor do …

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