Why Customers Are Dissatisfied
The most productive way to grow sales is to increase orders from current customers. Despite this proven fact, a Learning Dynamics study reports that more than 60% of companies do not consider customer satisfaction as a top priority. Reasons for customer dissatisfaction include: Few supplier personnel are aware of what customers actually do with their products or services; In about 20% of companies, sales people do not follow up with customers; senior managers do not …