strategic value

Goal Alignment

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[separator top=”40″] Earning your customer’s commitment requires many steps, and Grolistic has teamed up with SalesFitness™ to create 6 video resources highlighting successful techniques that produce thriving customer relationships. This video, Goal Alignment, covers the issues of: Learning the concept of producing Strategic Value for the customer; Aligning your proposal to ensure that the value produced addresses the goals and needs of those key stakeholders to deliver a win/win result. SalesFitness™ exploits mobile technology and the best of online learning principles …

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The Three Most Common No-Growth Excuses

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When frustrated by lack of sales growth, business leaders tend to cite one of three excuses. To deal with the three most common no-growth excuses, try the following: “If we don’t offer the lowest price, we don’t get the order.” If you make no effort to learn about your customers’ business, and offer nothing novel or compelling to strengthen their competitive position, then they will focus on getting the lowest price from you.Your customers don’t …

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Customer Centric Synchronization

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In customer-centric organizations, the entire enterprise is synchronized to deliver promised value. Sustaining preference with your customers over time requires commitment: to remain engaged and aware of their vision, goals and strategies; and to consistently produce the strategic value you promised. You can’t generate value for customers unless you thoroughly understand their business – what differentiates them, how they make money. Since every business changes over time, it is essential that customer relationships be sustained on …

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Energy Drives Action

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Passion Produces Energy Remember that feeling of enthusiasm and anticipation you experienced on your first day at a new company or in a new position?   The exhilaration of those moments ignited your passion for your company and your career.  Over time, the routine & the constant stress of meeting challenges dampened your passion. Like all emotions, Passion will come and go, but it is an essential fuel for sustaining focus on goals. Passion generates energy, …

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Who Is Minding Your Future?

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Make Time To Pursue Growth During the past couple of years, it’s been tough to find time to consider the future of your business. Instead, the focus has been on surviving. But now, the need to improve performance is driving a renewed attention to achieving sustainable growth. As a key leader, perhaps the primary leader, for your business, focusing on the future is your responsibility.  If you don’t carve out some time to consider it, who …

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Are Missed Opportunities Costing You?

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Prompt, Strategic Opportunity Response Drives Growth You probably recall a time when you failed to act quickly enough to take advantage of an opportunity. We tend to realize missed opportunities after the fact. Everyone is so consumed with the tasks at hand that we don’t always recognize the full potential of a new opportunity when it appears. In today’s commoditized economy, urgently evaluating and responding to new opportunities with a value-based solution is a key …

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