WIRE-Net Seminars, presented by U.S. Bank, are affordable, convenient, and timely—keeping you up to date with the latest trends. You can learn from industry professionals with first-hand knowledge of current best practices and trends in areas that matter most to manufacturers.
Are Your “Peddlers” Killing Your Business?
Customers have many options available to fill their needs. It’s easier to treat every possible supplier like a commodity. When your sales people respond to inquiries by telling them how you are better, faster, or cheaper than the competition, you confirm their perception of you as a peddler you lose the opportunity to be distinctive.
Defeat commoditization . . . separate from competitors . . . accelerate growth.
Understanding how to be partner and not peddler is the focus of this workshop.
Partnering is more profitable than peddling
Avoid the three common excuses that position you as another commodity
Strengthen your distinctive offering
Produce strategic value for customers
Make your prospecting more productive
Use a focused process to discover new prospects
Improve sales productivity
Identify new value-generating opportunities
This is a working session – not a presentation – and it will energize you!
Presented by Bob Schultek, Grolistic, and Bob Sullivan, InfoGrow.
Bob Schultek and Bob Sullivan each have 30 plus years of proven business […]